Sapphires also come in violet, dark gray, orange, yellow, pink, green and black, which tends to be relatively inexpensive. Blue is considered Sapphire’s “true” color and the one most often recognized. Except for Red Corundum, which is Ruby, all other colors of Corundum are Sapphires. Sapphires belong to the same mineral species as rubies, called corundum. Sapphire is the birthstone for September and the zodiac gemstone for Taurus. Rulers of ancient Persia believed the sky was painted blue by their reflections and in the antiquity, kings and queens thought that blue sapphires protected their owners from envy and harm. Over the course of the weekend, more than 7,000 people visited the installation, making it one of the museum’s best-attended initiatives in recent years.Blue sapphire is considered a primary color gemstone the purer the primary hue, the more valuable the gemstone. Named from the Greek word sappheiros meaning blue, sapphires have been highly priced gemstones since 800 BC. Ai-Da-an AI-powered robot with a Mia Wallace haircut-then painted interpretations of the hashtagged images live at the event. She explained that through #sawthismadethis, around 3,500 people shared an image that inspired them creatively. “It’s far outweighed our expectations, which shows a real curiosity and a wish to see a bit behind the curtain,” said Bombay Sapphire’s global vp of marketing, Natasha Curtin, as she discussed the Bacardi-owned brand’s creative initiative that began in London and is headed to New York.Ĭurtin spoke with Adweek after hosting the installation within the Design Museum in London over four days in April. The debate around artificial intelligence replacing humans has been reignited in recent months, and it’s one that gin brand Bombay Sapphire will further stoke as it employs a robot to re-create inspirational images from humans as part of a dedicated gallery installation.
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